The Political Economy of Wellness: Commercial Determinants of a Burgeoning Industry

Policy Points:

Wellness has grown into a multi-trillion-dollar industry encompassing a multitude of products and practices that affect health and well-being.Applying a lens of commercial determinants of health to wellness is useful to examine its intersection with systems of capital production, corporate interests, and neoliberal norms of personal responsibility.The global digital revolution has fueled both the growth of the wellness industry and the spread of health misinformation, posing regulatory, social, and political challenges. As wellness movements gain prominence in American and global policymaking, attention to these intersections is crucial to understanding consequences for health policy.

Context: The global wellness industry has multifaceted

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