Mother’s Day spending projected to hit record high this year

Shoppers are expected to spend more on gifts, outings and experiences this year despite ongoing economic uncertainty.

WASHINGTON — Mother’s Day spending this year is expected to set a new record, according to a new survey from the National Retail Federation and Prosper Insights & Analytics.

The projected spending total of $38 billion surpasses last year’s $34.1 billion and would break the previous record of $35.7 billion set in 2023. The survey of 7,877 U.S. adults was conducted April 1 to April 8.

The survey found that 84% of U.S. adults plan to celebrate Mother’s Day

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