EXCLUSIVE: Sony Pictures Television is entering a new era in unscripted programming after acquiring a majority stake in Vanderpump Rules and The Valley producer 32 Flavors.
The company, which was founded by and run by Alex Baskin, was established in 2023 after he exited Amazon-owned Evolution Media, where he was previously President.
The deal has been in the works for a number of months and Deadline understands that it recently closed. The move was slightly complicated by the fact that Sony’s unscripted bosses Eli Holzman and Aaron Saidman, who founded The Intellectual Property Corporation (IPC), exited the business
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