Love Island USA Season 8 is off to a fiery start on Peacock.
Since launching on June 2, the first few episodes have already tallied 824M minutes viewed, up 74% from Season 7. That makes it Peacock’s most-streamed original season ever through the first three days, per internal data from NBCUniversal.
Unsurprisingly, given the primary age demo for the series, Love Island USA is attracting a significant portion of its audience on mobile devices. Season 8 debuted to 23% phone and tablet usage — more than any other Peacock original in its launch window.
The season
Our editorial team includes several staff writers, each contributing their specialized knowledge to enhance the depth and breadth of our event and story coverage.