EXCLUSIVE: OTT company Future Today has unveiled a suite of creator and agency partnerships for its ad-supported streamers Fawesome and HappyKids.
Future Today’s plan to turn creator content into broadcast-quality video on its AVOD and FAST channels has seen it quietly strike and expand on deals with the likes of CAA, Fixated, Viral Talent, Wild Vision and Odd Projects, who are seeking to take digital-first creators into streaming.
The deal comes as TV and digital content creators continue to seek ways to partner up and monetize the other sides’ capabilities, despite uneasiness between the sectors remaining.
“Creator
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