From canceled Pride parades and slashed LGBTQ+ program funding to bureaucratic bickering over LGBTQ+ content labels, the current political climate has caused shrinking corporate interest in connecting with LGBTQ+ people, including during Pride month.
It seems “Heated Rivalry” was more the exception than the rule.
This year, the Trump administration is threatening funding for LGBTQ+ organizations and the community’s access to health care. Meanwhile, advocacy groups are busy protesting the FCC chairman’s recent push to slap warning labels on LGBTQ+-related programming.
Simply put, many brands nowadays do not think the benefits of speaking to LGBTQ+ audiences are worth drawing the
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