UFC averaged 6.5M viewers on Paramount+ across the U.S. and Latin America for the July 11 main card featuring Conor McGregor and Max Holloway.
Per Paramount Skydance, the telecast peaked with 8.3M concurrent streams, which the company says is more than any other “exclusive” live event on the streamer and behind only Super Bowl LVIII across all live events on Paramount+.
That includes the Freedom 250 spectacle at the White House in June, which peaked with around 7.9M concurrent streams.
In all, UFC 329 reached nearly 16M viewers total across the U.S. and LatAm, indicating the
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