The FIFA World Cup might be behind us now, but that’s not going to be the last time a major sports competition takes over schedules or streaming platforms. For veteran TV writer-producer Carlton Cuse, the increasing value of sports rights is no good thing for the future of scripted TV.
Expanding on comments he made recently at the Italian Global Series Festival (IGSF) in Rimini, the Emmy-winning Lost co-showrunner brought up the 11-year, $77B deal the NBA made with U.S. broadcasters and streamers in 2024.
“Companies have a set amount of money that they’re spending to attract eyeballs, and
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