Ted Lasso received a warm welcome upon its return to Apple TV earlier this month.
The Season 4 premiere drew 296.6 million viewing minutes in the U.S. across its August 4 and 5 launch window, per Nielsen data provided by Apple on Thursday. On August 5 alone, the season debut was the most-streamed program in the U.S. with more than 200 million viewing minutes.
Per Apple, this also marks the biggest launch ever for Apple TV.
It remains to be seen whether those numbers will be strong enough to elevate Ted Lasso onto Nielsen’s streaming Top 10 for the week
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