Cairo-based film and talent group MAD Solutions has announced a strategic partnership with Egyptian author, screenwriter and producer Haitham Dabbour’s pan-Arab drama development and production company IRTH.
The partnership will bring their complementary strengths together to develop, package and support film, TV drama and other entertainment projects from across the Arab world for regional and international markets.
Launched in 2010 by Alaa Karkouti and Maher Diab, MAD Solutions is known for its expertise in marketing and distributing Arab films, as well as for looking after Middle East and North African talents under its MAD Celebrity banner. It has also
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