TBS Unpacks Collaborations With Legendary & Korea’s CJ ENM: “We Want To Create A New Global Genre Of J-Content”

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TBS Holdings executives outlined the strategy behind the Japanese broadcaster’s tie-ups with Legendary Entertainment and Korea’s CJ ENM in a TIFFCOM presentation today.

In January 2026, TBS acquired a $150M minority stake in Legendary and entered into a non-exclusive agreement with the Dune and Godzilla franchise producer to source and develop Japanese IP.

Katsuaki Setoguchi, TBS Holdings Executive Officer, Global Business Division, opened the presentation by explaining why the Japanese broadcaster made this move: “Why did we partner with Legendary? Our needs matched each other perfectly.”

He continued that Legendary has been “keeping a close eye on

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