SATURDAY AM UPDATE: Paramount-Miramax’s Scary Movie got louder yesterday taking its first day/previews to $24.7M, a great thing on a night when there was a fierce battle happening in night 2 of the NBA Finals between the NY Knicks and San Antonio Spurs, 105-104. That will kick the Wayans Brothers movie up to $56M, again the best ever opening in the franchise’s 26-year history.
However, this is a huge comeback for comedies. You can point to the uber-success of Deadpool and Wolverine, Barbie, and Beetlejuice Beetlejuice post Covid, but their brands and legacy more than anything generated traffic. When
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