Controversial plans to sell stakes in the FIFA World Cup to private investors have sparked a furious response from football authorities and politicians.
UEFA, the body that governs European football, took the unprecedented step of releasing a statement condemning FIFA’s plan, which involves creating a new entity that would house the commercial rights to its men’s and women’s tournaments. The World Cup “is not FIFA’s to sell,” said UEFA.
JP Morgan Chase, the bank that financed the failed breakaway European Super League in 2021, is working with FIFA to create the business, which is being valued at around $20B,
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