He’s not quite The Marlboro Man, but the guy living in a billboard on Sunset Boulevard should still garner some attention.
A man began living inside a furnished billboard above Sunset Boulevard today as part of a promotional campaign for Netflix‘s upcoming film The Last House, which releases tomorrow on streaming.
The installation, at Sunset and Selma Avenue, features kind of a large, bay window built into a billboard that has with a furnished living room inside. It stands about 30 feet off the ground.
Through Saturday, the performer will interact with commuters and passersby using a whiteboard while remaining
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