Unwell, the media company co-founded by Alex Cooper and Matt Kaplan, has been valued at $500 million after an investment from Patrick Whitesell‘s firm.
Cooper, a popular podcaster known for hosting popular shows like Call Her Daddy, launched Unwell with Kaplan in 2023.
While terms were not disclosed, the buy-in by WTSL, the firm run by former TKO execs Whitesell and Jason Lublin, represents the first outside investment in Unwell. Along with the financial resources, the move gives Unwell access to the strategic expertise and connections of WTSL, which has an interest in firms like Omaha Productions. Prior to TKO,
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