Although Chris Hansen was not involved with the making of A24’s Primetime, he has something to gain from the film’s potential success.
The former To Catch a Predator host, who is portrayed by Robert Pattinson in the Ajon Singh-penned thriller, has purchased ad space before upcoming screenings of the film promoting his true-crime streaming network TruBlu, where Hansen continues his sting investigations.
“We see it as an opportunity to reach a very concentrated group of people who either know Chris or are going to know some version of Chris,” TruBlu President Shawn Rech told Entertainment Weekly.
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